Chronbay’s how to sell a watch Guide
How to Sell Your Watch the Smart Way
Thinking about selling your watch? Wondering how much it’s worth, whether you should clean or service it first, or if it’s better to sell through a platform or dealer? You’re not alone selling a valuable timepiece often comes with lots of questions.
At Chronbay, we make it easy to sell your watch confidently and independently. This guide covers the key steps for a successful sale from preparing your listing to finalizing the deal.
Whether you’re a first-time seller or an experienced watch enthusiast, you’ll find practical tips and proven methods to help you get the best results.
Still have questions? Our support team is here 24/7 to help you list your watch, fine-tune your ad, or walk you through the process. And if you ever need legal or transaction advice, we can connect you with a trusted expert.
Sell your watch yourself on Chronbay.com - only €39.95 per listing.
No commission. Full control. Global reach.
1. Take High-Quality, Professional Photos
In online watch sales, your photos are often the first and most powerful selling tool. High-resolution, well-lit, and sharp images help build immediate trust with potential buyers. Make sure to photograph your watch from multiple angles: front, back, sides, clasp, crown, and any engravings or serial numbers. Use a neutral background, natural or diffused lighting, and avoid heavy editing.
Including photos of original boxes, papers, or certificates can further increase buyer confidence.
2. Provide Accurate Information
When writing your description, include as many relevant details as possible. This includes the brand, model number, year of manufacture, movement type, case material, condition (new, pre-owned, refurbished), and any known service history.
Buyers are cautious, especially with high-ticket items like watches. By being upfront and transparent, you reduce the chance of returns, disputes, or slow sales. Don’t hide flaws photograph and describe them clearly.
3. Set the Right Price
Pricing your watch correctly is crucial. Too high, and buyers will scroll past. Too low, and you might lose out on profit or raise suspicion.
Consider factors like condition, included accessories, rarity, brand popularity, and service history. If you’re unsure, start slightly above your minimum price and allow room for negotiation.
4. Release and start selling
Once you’ve written your listing and uploaded your photos, it’s time to publish your ad and go live. On Chronbay, your listing gets global visibility for a simple, flat feeno commissions.
Be responsive. Buyers may reach out with questions or offers, and timely communication is key to maintaining momentum. When you agree on terms, finalize the payment and shipping details securely. After the sale, remove the listing to avoid confusion.
Curious About Buying a Watch Instead?
While this page focuses on selling, many of our visitors are also interested in becoming smart buyers. Whether you’re new to watch collecting or simply want to make a confident purchase, we’ve got you covered.
For a more detailed step-by-step approach, check our guide on tips to buy.
Have any questions?
Have questions? Check our FAQ or Contact Support
Listings
You can sell new or pre-owned watches from any brand. Whether it’s a luxury timepiece or a more affordable model, Chronbay welcomes all authentic watches.
Creating a listing is simple and fast. Just sign in, upload high-quality photos of your watch, fill in the details, and publish your watch goes live immediately.
There’s is a limit to how many watches you can list and the limit is 999. Each listing costs €39.95
Each listing stays published long as you want. You can manage all your listings from your seller dashboard.
Buyers can message sellers directly through mail. Simply click the contact button on the listing page to ask questions or request more information before making a purchase
Fees
There are no seller commissions on Chronbay. You only pay a single listing fee of €39.95, and the rest is yours to keep — no hidden charges or extra costs.
Buyers don’t pay any platform fees on Chronbay. The price they see is the price they pay, with no added service or transaction costs.