Chronbay’s how to sell a watch Guide
Introduction
Thinking about selling your watch? Unsure of its value, whether to service it first, or if selling through a platform or dealer is best?
At Chronbay, we make it easy to sell confidently and independently. This guide walks you through every step from preparing your listing to closing the deal so you can keep full control and maximize your profit.
Sell your watch yourself on Chronbay.com - only €39.95 per listing.
✅ No commission
✅ Full control
✅ Global reach
1. Take High-Quality, Professional Photos
Photos are your first and most powerful selling tool.
Capture multiple angles: front, back, sides, clasp, crown, engravings/serial numbers
Use neutral background and natural or diffused lighting
Include original box, papers, or certificates to increase buyer confidence
2. Provide Accurate Information
Transparency builds trust and avoids disputes. Include:
Brand, model number, year, movement, case material
Condition (new, pre-owned, refurbished)
Service history, flaws, and accessories included
3. Set the Right Price
Price correctly to attract buyers while protecting profit:
Consider condition, rarity, brand, accessories, and service history
Start slightly above your minimum price to allow negotiation
4. Release and start selling
Publish your listing for global visibility with a flat fee, no commission
Respond promptly to messages and offers
Finalize payment and shipping securely
Remove listing after sale to keep the marketplace accurate
Thinking About Buying Instead?
Many sellers are also buyers. If you’re interested in purchasing watches confidently, check our tips to buy. guide